The way I integrated my Video Blogs to the site is that I have added a Video Section, as well as an Upload a Video to the business gossip section, giving people a chance to upload their own videos.
When a user clicks on the video section the blogs are divided into 4 sections, all 4 sections are clearly explained before the user clicks on them.
The videos uploaded very between explaining my thoughts on water cooler, behind the scenes, history as well as examples of user submitted blogs (Confession Section) and a couple of video tutorials letting people know how to upload their own content (tutorial section).
All videos on watercooler can be commented on and also discussed.
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